Royal Air Maroc partnered with Amadeus to accelerate its strategic digital transformation journey, as part of a wider and ambitious development plan at the Morocco-based airline.
Royal Air Maroc will deploy Amadeus Reference Experience to boost online conversion, enhance customer satisfaction, and drive loyalty. RAM passengers will benefit from a smoother digital experience and easier, quicker check-ins and additional information about a journey. At the same time, travelers will be able to request and buy extra services with a few simple steps.
The airline will also be able to offer a new, frictionless mobile experience to its passengers thanks to a new app, letting travelers self-service end-to-end flight bookings and check-in. It will also allow them to find alternative flights, through the app, in case of disruption.
Source: Amadeus