Emirates has sealed an agreement with the Ministry of Foreign Affairs of The Bahamas to promote tourism to the Caribbean archipelago. The airline and The Bahamas’ Ministry of Tourism will embark on joint initiatives to boost visitor traffic into the islands from key markets across Emirates’ network.
Under the MoU, both parties will partner on joint promotional campaigns to benefit the airline and boost tourist arrivals into The Bahamas. The agreement will see also marketing activities including media and trade familiarization trips, in the first quarter of 2023, and the development of tailor-made tour packages, through its tour operating arm Emirates Holidays, which can be booked by customers across the airline’s vast network. Both parties have also agreed to explore opportunities to collaborate on joint advertising campaigns to promote the West Indies destination.
Source: Emirates